Startup Pitch
Video-On-Demand | Gaming Industry
Problem
Gaming Video Content (GVC) monetization is broken.
Industry wide issues
Monetization has not evolved well in the gaming industry.
Ad Revenue Issues
Excessive, interruptive & irrelevant ads degrade user experience, leading to negative reviews & lower retention.
Decreasing CPMs
Declining ad rates necessitate complex hybrid monetization strategies, increasing operational burden.
Content Discovery
Gamers struggle to find relevant video content amidst vast amounts of available media, leading to wasted time & poor ad placements.
Regulatory Hurdles
Legal issues and negative perceptions around monetization methods like loot boxes hinder their effectiveness and limit revenue streams.
Platform Fees
High fees from platforms like Google and Apple cut into profits, pushing developers towards direct-to-consumer sales for better margins.
Monetization Gaps
There is a significant gap between engagement & monetization where increased downloads or viewership do not translate to higher revenue.
There's a better way coming
who we serve
A Win-Win Platform does not yet exist
for gaming stakeholders.
Gamers
Gamers waste time searching for relevant gaming video content that engages them.
I'm always shown ads for games I don't like or play.
Content Creators
Creators are frustrated with platform monetization options & community limitations.
It's hard to monetize my community.
Game Studios
Game studios have limited & expensive distribution channels with biased relationships.
Platforms take too high commissions on sales.
What we will build
ZypZap will evolve Gaming Video into the AI era.
While addressing the poor incentives in monetization.
GAMERS
AI Personalization
Highly relevant content feed algorithm to boost engagement and reduce search frustration.
AI Dynamic Ads
Ads inserted directly to viewership, content, niche and gameplay, offered directly by studios or creators.
AI Moderation
AI-driven community management and sentiment analysis, including spam filtering and tone monitoring.
CREATORS
AI Trend Analysis
Giving creators a suite of tools to know what content to create based on player behavior and preferences.
Fair Pricing
Allowing creators to quickly build and monetize content by fostering close ties to studios.
AI Video Tools
Video tools like automated highlight reel generation, transitions, captions, editing, tagging, and VFX.
STUDIOS
Ad Player Matching
Giving studios the ability to connect and market directly with their fans and communities with high engagement.
Distribution Channels
Allowing studios to directly monetize through content to gamers. Either self-published or creator partnerships.
AI Player Analytics
Giving AI-powered insights on players, creators and what ads and products to create for sale.
GTM
Studios > Creators > Gamers
Step 1
Partner
Partner with game studios to incentivize video content & monetize exclusive paid DLCs.
Step 2
Create
Work directly with content creators to create & publish partner label video content.
Step 3
Discover
Drive relevant discovery to gamers interested in the partner’s gaming niche and labels.
Couldn't be simpler.
Founders
Meet the Team
Advisors
- D
Désiré Koussawo
President Of France Esports
Honorary President @Association Futurolan / Ex-France Managing Director @ESL Gaming
- H
Hassan Mennour-Medjoub
CEO Of VyTree
CEO of VyTree / CEO @Paris - Tokyo / Cotondoux
- D
David Djian
CTO @PONTOS, STRIME
20 years of building startups
- J
Jack-Hermann N.
COO & Co-Founder @TradeIn
CEO @SawaLions
- M
Maya Lahlouh
IP Lawyer
Intellectual property and digital law
- A
Alexandra Pottier
Corporate Lawyer @Keys Avocats
Corporate / Private Equity / Merger & Acquisition
- M
Matthieu Rouillac
Corporate Finance Expert
20 million € raised
- F
François Fournier
Data Scientist & Web Development Expert
PhD Computing / Artificial Intelligence / Computational Intelligence
Want to learn more?
Talk to the founders and get early access.
